Perceptions distorted by cable news, social media, & politics

Roseville, Calif. – Turn on cable news or click on social media and it quickly becomes apparent that every crime and misdeed gets amplified and shared to maximum effect in the digital age. One might assume the prevalence of crime is bad everywhere. The evidence shows otherwise.

Fear and anger helps keep users tuned in and logged on while generating clicks and profits in the process. For many, it presents a widely distorted view that their community is becoming overrun by crime when the opposite may be true.





The old news maxim “if it bleeds, it leads” is used to full effect to keep viewers in a state of worry, anger, and fear, facts be damned.

How does the actual data from our local enforcement agencies compare to what many perceive when it comes to local crime? Decades of data collection from our local law enforcement agencies provide some clarity. The odds of being a victim of both property crime or violent crime are lower today than 30-40 years ago, when the population of South Placer was was just a fraction of what it is today. Let that sink in.

Roseville in 2022

According to the latest Roseville Police Annual report (read below) , in Roseville during 2022, there were 33 additional property crimes compared to 2021, an increase of just over 1.1%. The city recorded a total of 265 violent crimes, an increase of 10 violent crimes or 4% during 2022 when compared to the previous year. With continued growth and a population nearing 155,000, an increase of 43 total reported crimes over the course of a year is under one additional crime per week.

Roseville, a safer community

On a per capita basis, Roseville’s property crime rate and violent crime rate has actually plummeted while the city has nearly tripled in size. This is according to publicly available data published by the Roseville Police Department. In 1995, the violent crime rate in Roseville stood at 515, in 2021 the violent crime rate is estimated at ~166. Property crime rate in 1995 is listed at 5158, fast forward to 2021 and the rate is down nearly 70 percent to an estimated ~1864. As the population soars, odds of becoming a victim of crime have plummeted. Read the full Roseville PD crime report below.

Rocklin, safer now than 1980

The same trend appears in the Rocklin Police Department annual reports (pdf). Population growth has reduced residents odds of becoming a victim of crime. Rocklin residents had higher odds of being a victim of crime in 1980 than they do today, according to Uniform Crime Reports. Check out the chart below from Rocklin PD 2021 annual report which shows data from 2005 through 2021.

Rocklin crime stats

Live, work, & play

There are many challenges of growth and not all may be viewed as positive. However, when it comes to the crime rate in South Placer County, the data has shown that the explosive growth experienced has not had a negative impact on the actual crime rate. Quite to the contrary, residents’ safety odds have improved dramatically and that’s terrific news for our communities and business environment!

So, the next time you turn on cable news, social media or hear propaganda on local crime, take note on the long term trend of declining crime rates. It’s just another reason why Placer County is an incredible place to live, work, and play.
Welcome to the brighter side!

Roseville 2022 Summary

Roseville ranked among most livable mid-size cities in America
Roseville Public Libraries an entertaining and enlightening experience
Has Downtown Roseville Finally Arrived?
Crime rates in Roseville & Rocklin
Roseville Ranked Among Best Places to Live
Roseville, a Top Growth Destination in U.S.
Roseville Ranked 9th Best City to Retire in the United States
Roseville Ranked 14th Nationally for Young Homebuyers
Roseville Ranked 5th Best in Nation to Work at Home
Top 10 reasons we love Roseville
Biking Roseville
Roseville named one of best cities in the U.S. for military retirees
Roseville Today is locally owned & community supported.
(21+ years strong)
Welcome to the brighter side!