Business News

Focusing on market expansion and team growth

Jeff Martin joined Central Valley Community Bank (CVCB) as Executive Vice President, Market Executive, to lead the Northern region encompassing Greater Sacramento, San Joaquin, Stanislaus and Merced Counties.

A successful leader and commercial banker, Jeff serves on the Managing Committee and is responsible for steering strategic company-wide initiatives, guiding team success, accelerating growth initiatives, and enhancing the value proposition for client relations.

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Jeff appreciates the important role community banks play in investing in business relationships and improving communities, having served in leadership roles at both a national and a community bank. He has a keen understanding of the unique needs of Northern region businesses and is well known for his personal approach to client relations, team mentoring, and deep sense of service to the community. His educational background includes a Bachelor of Science degree from California State University, Sacramento, and as a community steward, he has served and assisted numerous nonprofit organizations throughout his career.

“With a distinguished leadership record and a passion for mentoring bankers to succeed, Jeff is a natural extension of CVCB’s culture and the embodiment of our mission and values,” said James Kim, CVCB, President & CEO. “We welcome him to our executive team, where his expertise will enhance the unique brand of service our clients expect of us. His presence will also help drive market expansion, open opportunities for team member growth and new professional banker recruitment.”

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