ROCKLIN, CA-  Sierra College is sponsoring Hacker Lab’s Startup Hustle and encourages students and entrepreneurs to apply by the new deadline of March 17 for the eight-week boot camp that will immerse participants in developing skills to turn their ideas into successful businesses.


The program kicks off March 24, weekly sessions will be held online on Tuesday evenings beginning March 29 and will be held in person on Thursday evenings alternating between the Rocklin and Sacramento locations of Hacker Lab through May 19, and Demo Night will be held on Thursday May 26.


The Startup Hustle program includes guidance from industry mentors, weekly speakers who have founded companies, proven business building tools and the support of an entrepreneurial community. It is easy to get started, apply at Startup Hustle http://startuphustle.in/. Once your application is accepted, participation is free for Hacker Lab members and Sierra College students, and the fee is $149 for other participants.


According to Eric Ullrich, Co-founder, Hacker Lab, Startup Hustle supports participants in discovering their own path to successful entrepreneurship through the support of Hacker Lab’s Startup Community. “This is a chance to challenge yourself,” said Ullrich. “We’ll stretch your thinking and help you incubate your ideas to start or grow your business.”


The immersive bootcamp is for those who dream of becoming entrepreneurs as well as those interested in taking an invention or business to the next level, explained Ullrich. “Startup Hustle is for people who want to learn innovation skills, identify potential customers, test viability and prepare to present to investors, all in a very supportive environment.”


Students are encouraged to apply according to Carol Pepper-Kittredge, Center for Applied Competitive Technologies (CACT), Sierra College. “Students who want to start a business or work for a company where innovation is valued will benefit from participating,” said Pepper-Kittredge. “Our students are gaining real world experiences as a result of Sierra College being one of the first community colleges in the United States to establish a public-private partnership with a community maker space.”


Sponsors of Startup Hustle include The Shop VSP Global, Business Composer, Sierra College, City of Rocklin, SMUD, California Community Colleges Workforce and Economic Development Division, City of Sacramento, Sierra College CACT, Golden Sierra and Bosley Till Neue & Talerico LLP. 


For more information about participating or becoming a sponsor/mentor, please go to http://startuphustle.in/ or email: startuphustle@hackerlab.org.

*Press Release